All Posts by Robert Fredrickson

revival

The revival of printing industry in the USA

The whole printing industry was in a slump for a decade or so, and there weren’t any technological breakthroughs and new ideas to bring in some fresh air. This, however, changed in 2016 that saw a major increase in commercial shipments of prints (that kind of growth is highest in last twenty years). This is a clear sign that printing is back and that it might be back for good.

Another sign of its return is continuous print shipments over ten months that exceed seven billion dollars. Many think that this happened due an increased interest of young people for printing and alternative art. They find that printing is a good way to express oneself, and thus they get drawn into the printing industry.

Current state of the industry

The present condition of the printing industry is stable. It’s not great, but it follows the economy and it is coming back slowly. It still isn’t like it was back in 2000, but there is a positive atmosphere everywhere, and we hope that it will continue to progress in the right direction. Many though that the internet and its development would bury the printing industry, but that is far from being true as prints are still popular and there isn’t any decline. It’s true that there haven’t been any significant spikes in sales and popularity, but that doesn’t mean that this industry is dying. On the contrary, it proves that prints are still there and that they will stay.

The future of printing

futurePrinting industry has fallen back behind current technology, and that has to change in next several years. It still survives as it is, but new technologies are all focused on digital advancement and printing as the industry has to adapt to that. Any company that fails to change will disappear as their competition will take over their readers.

Digitalization of this area shouldn’t be complete, because that will turn newspapers and other printed media into blogs, and that won’t be a good thing. There is a clear line between those two, and we should try to stay on this side and still keep the printing alive.

Traditional forms of printing, which can’t be digitalized, are in danger of going instinct. That happened to many other areas in other industries, and we shouldn’t allow the same to happen to prints that exist for art rather than business. The future will be hard, but we have to try to preserve things like printing because they shaped, and they still form our society.

Printing is still alive and kicking

Yes, the future of this field looks grim and if we don’t join in, then it will become a thing of history in a decade or two. We still have some time to revive it, and we should do everything in our power to ensure its survival. The first step is partial digitalization as well as the salvation of alternative printing forms. If we can’t do these two, then our favorite field will disappear from the world.

student practice

Printing industry and how students can practice

This industry is known for its passivity and general lack of innovations as it is more than often forgotten due to the popularity of other areas. This made a gap between printing and other fields which widened as years passed. People forgot that printing requires dedication and creativity and they focused on things that need less work.

The stagnation and passivity of the art came to an end several years ago due to increased need for creative thinking. More and more new people got interested in printing, and they started looking into new ways to screen-print, engrave and so on. This caused the rebirth of the printing as an art form and a way to express oneself.

Small workshops will help you evolve

A significant part of the population doesn’t know that printing isn’t just limited to newspapers and books. They don’t realize the artistic part of the industry, and thus it is almost forgotten. Those interested in creative printing have only two options to gain new knowledge about the art, they can either visit workshops or follow websites (for example our website) and learn from them. Being a part of a small workshop is a good option as it’s easier to learn from people that are there beside you rather than from those that are on the screen. But this option has its disadvantages that are evident.

First of all, the teacher in the workshop is specialized in one type of printing (gravure, screen printing, flexography and so on) and that limits some things that you can learn. If you aren’t interested in that particular type of printing, then you won’t find that workshop useful. There are limitations even if you are on the subject that the teacher specialized in. They might be good at it, but they will never be professionals (in some rare cases they are), and that means that you won’t be able to learn as much as you can learn from us.

printing

Online workshops – The well of printing knowledge

Our company is one of a few that offers multiple types of printing as well as guides that help new people to get into the industry. We aren’t focused on one type of printing, and that gives us the flexibility to work with different people and to provide them with an opportunity to share their knowledge with our readers and us. We organize workshops that teach people everything about printing industry in the USA, as well as workshops that show interested individuals how to create art as well as articles with alternative forms of printing.

Our take on the online printing business

Our current goal is to expand our business and increase the number of collaborations which will, in turn, increase the number of virtual workshops that we make. We are satisfied with some people that are interested in all forms of printing, but we think that more people should join it. Check our site to see what new features we implement or subscribe, and you will get notified about everything we do.